Our story
Named after places where style feels effortless
Rimini. Positano. Portofino. Every Amare model carries the name of a place on the Italian Riviera — and its effortless attitude.
Designer quality, without the designer price
Amare began with one simple frustration: good sunglasses often cost too much or feel cheap. We believe there is another way — with carefully selected materials, UV400 protection and timeless shapes.
Every pair comes complete with a sturdy hard case and microfibre cloth, ready to take with you from day one.
What we stand for
Thoughtfully designed
Timeless shapes and carefully selected details that keep working season after season.
Complete from day one
Every pair of sunglasses comes with a sturdy hard case and microfibre cloth as standard.
Made to be worn
UV400 protection, CE certification and materials selected for everyday use.
What comes next
The collection keeps growing
Sunglasses and shoes are only the beginning. New styles and categories will follow in the same language: clean, timeless and made for every day.